227: Turning Over a New Leaf

with Elana Kirshenbaum


Elana Kirshenbaum is the visionary, developer and manager of New Life Vegan Mentor Program; A unique platform which helps people embrace vegan living through the support and guidance of of an experienced mentor.

New Leaf is the only free, global vegan mentor program featuring premiere technology designed for personalized matching and a convenient mobile app. Within months of launching, New Leaf harnessed a strong network of trained mentors, attracting hundreds of participants and spreading to 30 countries around the world!

New Leaf Vegans: 

Catskill Animal Sanctuary: 
Web: http://casanctuary.org
IG: https://www.instagram.com/catskill_animal_sanctuary
FB: https://www.facebook.com/catskillanimalsanctuary/

More About New Leaf:

The New Leaf Vegan Mentor Program combines the proven effectiveness of one-on-one mentor relationships, the power of superior online matching technology and knowledge gained from a successful vegan-mentoring pilot program to help people commit to vegan living.

The free international program will connect you with a trained mentor for one-on-one individualized support. Whether you’re committed to vegan ethics and protecting animals or you’re seeking a healthier, more earth friendly diet, their mentors will help you reach your goal. They’ll answer your questions, share information and resources, discuss challenges and celebrate your successes. They’ll help you with shopping, meal creation, dining out, nutrition, networking, communicating with others, and more. And they won’t stop at 30 days or six weeks.

Our mentors work with mentees for as long as needed, because they’re here to support lifelong change.

To ensure the best fit for mentors and mentees, New Leaf leverages the premier mentoring software designed for personalized matching. This easy-to-use digital tool includes detailed mentor profiles, helpful resources, streamlined mentor-mentee communication, and a convenient mobile app for help on the go.

New Leaf is the leading global vegan mentor program because of their proven model, superior technology and unique platform as an initiative of the historic Catskill Animal Sanctuary.

More About Catskill:

Catskill Animal Sanctuary has been promoting veganism in New York's Hudson Valley since 2009 and has worked toward ending animal suffering, improving our health and healing our ailing planet since 2001. Catskill Animal Sanctuary is the only farmed animal sanctuary in the United States with the highest accolades from Charity Navigator, Guidestar (Platinum), Global Federation of Animal Sanctuaries, and the Better Business Bureau.

Catskill Animal Sanctuary is a 150-acre refuge in New York’s Hudson Valley for 11 species of farmed animals rescued from cruelty, neglect and abandonment. Over the years, thousands have come to this place of profound peace. They continue to come — sometimes one needy soul, sometimes a flock of 100 or more at a time. It is their privilege to help each and every rescued animal understand what love feels like.

Catskill mentions that if they had learned anything from the animals, it’s the life-altering truth that, in the ways that matter, we are all the same. Animals are as individual as us, want their lives as much as we want ours, and experience the same emotions as we do. Pain, suffering and fear feel no different to a pig than they do a human being.

This belief in our shared “sameness” is the first driver of all that Catskill does. The second is our choice to believe in humanity’s goodness. Each year, thousands of visitors come to meet the animals and learn about the impact of their diet on animals, their health, and our ailing planet.

"The fact that 94% of our non-vegan visitors say they intend to reduce or eliminate animal products from their diet is proof that what we’re doing — combining love and urgency, connecting people with animals, and supporting people in their vegan journey — is working."

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